The announcement of a fledging news network is getting a lot of attention for its operating practice that many would call a double standard.
In November the Black News Channel (BNC) is set to launch in announcement shared both on the network’s website and the Pasadena Black Pages.
The website describes BNC as an “innovative and life-changing network,” whose mission is to “provide intelligent programming that is informative, educational, entertaining, inspiring and empowering to its African American audience.”
Minority-owned and operated, the independent network proudly depicts itself as “the nation’s only provider of 24/7 cable news programming created ‘by people of color for people of color.'”
“BNC will be able to make a deep, rich connection to this target audience by being the antidote to today’s toxic news environment; our network will provide relevant news, as well as celebrate black lives, culture, and history,” the website shares.
The network anticipates debuting to nearly 33 million households in heavy African-American markets that include Atlanta, Los Angeles and New York City.
This is racist, isn’t it? Just imagine the outcry if whites launched a White News Network “by white people for white people.”